Privacy and Data Policy
At Business Advisor, safeguarding your personal information is a matter of paramount importance, and we are dedicated to upholding your privacy. This Policy makes clear the information we gather about you, the rationale behind this data collection, how we use the acquired data, and our approach to its management.
For the purposes of relevant data protection regulations, including but not limited to the UK General Data Protection Regulation (GDPR) and the Data Protection Act 2018, Business Advisor is fully committed to adhering to this Policy. This Policy pertains to all information obtained by us through your utilisation of the services and offerings available on business-advisor.uk (hereafter referred to as the "Website").
Collection of Personal Information
In the course of our operations, Business Advisor may gather data that, either in isolation or in conjunction with other information, could potentially identify you (hereinafter referred to as "Personal Information"). Such information may include details like your email address, name, physical address, phone number, or professional particulars. In the event of a purchase made from Business Advisor, we may securely retain your billing and card details. Additionally, Business Advisor may accumulate anonymous demographic data, which, while not unique to you, may include information such as your postal code and preferences (termed "Non-Personal Information"). Importantly, Non-Personal Information is not interlinked with your Personal Information, such as your IP address.
Business Advisor may collect Personal Information in various ways, which include contact initiated through the Website, telephone, email, social media, and other methods delineated below.
Information Sourced from Third Parties
In pursuit of enhancing our understanding of your preferences and requirements, we may access Personal Information pertaining to you from third-party sources, including but not limited to social media networks.
Additional Data Collection
In addition to the information provided above, we also gather certain Personal Data during your utilisation of the website:
User-Generated Content: This encompasses all textual content, documents, materials, or data uploaded, input, or otherwise transmitted by you while engaging with the website.
Automated Data Collection
Upon accessing our Website, an automatic compilation of information related to your computer hardware and software takes place. This may include, but is not limited to, your IP address, browser type, domain names, access times, operating system, cookie data, referring web addresses, pages visited, hyperlink selections, text inputs, and Internet Service Provider details. We employ this data for the purpose of comprehending user behaviour patterns, enhancing and maintaining our service, and occasionally, releasing aggregated statistical insights concerning our offerings.
Utilisation of Your Personal Data
Business Advisor collects and utilises your Personal Data as essential for fulfilling our contractual obligations to you and pursuing our legitimate business interests, which encompass the following:
Facilitating the operation of the Website and delivery of services.
Engaging with you regarding the services you utilise and responding to requests for support.
Displaying user-generated content associated with your account and ensuring its accessibility during your use of our services.
Gaining insights into user interactions with and usage of our services to refine our offerings.
In instances where you place an order, the legal foundation for this data processing activity is the performance of a contract between you and us, and/or undertaking actions, as per your request, to initiate such a contract. During the processing of any payments made by you, we also handle your Personal Data for the purposes of fraud prevention (including the identification of fraudulent payments and illicit utilisation of the Website) and tax and duty collection, thereby adhering to our legal obligations.
Retention of Personal Data
Subject to any legal requirements for longer data retention periods, we will retain your Personal Data on our systems only for the duration necessary to fulfil the purposes delineated in this Policy or until you exercise your right to erasure, as described in the "Your Rights" section below.
In the event that your Personal Data is deleted at your request, please be advised that we reserve the prerogative to maintain a copy of such data for legal, tax, or regulatory purposes. However, we will retain this data solely for as long as mandated to meet the aforementioned legal, tax, or regulatory obligations. For further inquiries, kindly reach out to dpo@business-advisor.uk.
Access to and Disclosure of Personal Data
We will exclusively disclose Personal Data to third parties under the following circumstances:
When engaging vendors, legal professionals, and service providers to assist us in fulfilling our operational and business requirements, including the provision of legal services, web hosting, user communication, service enhancement, email correspondence, billing and payments, customer support, and analytics. These service providers are authorised to access, process, or store Personal Data solely as per our directives and for the purpose of executing their responsibilities to us, while also adhering to relevant laws and regulations.
When you have granted explicit consent for the sharing of your Personal Data.
When we determine that disclosure is essential to safeguard the rights, assets, or personal well-being of Business Advisor and the Website's users, or in response to legal subpoenas, warrants, or requests from public or regulatory authorities, including law enforcement agencies.
In the event of a partial or complete sale of our business or assets, we may disclose your Personal Data to prospective purchasers or acquirers of said business or assets. Should the transaction be finalised, your Personal Data may be transferred to the acquiring party.
International Data Transfers
In connection with the services made available to you via the Website, the Personal Information you furnish to us may be transmitted to and stored in the United States and, in certain instances, other nations beyond the borders of the United Kingdom and the European Economic Area (EEA). To illustrate, such data transfer may occur when one of our service providers operates from a location outside the UK or EEA.
To ensure that your Personal Information benefits from an adequate level of safeguarding, we have instituted suitable protective measures and protocols with the third parties with whom we exchange your Personal Information. These measures guarantee that your information is handled by said third parties in a manner consistent with prevailing data protection regulations.
Utilisation of Cookies
The Website employs "cookies" to enhance your customisation of your online experience. A cookie is a text file that is positioned on your hard drive either by us or our remarketing associates, through a web page server. Our cookies neither execute programs nor introduce viruses to your computer. They are distinctively assigned to your computer and can solely be interpreted by a web server within the domain that administered the cookie to your computer.
One of the central functions of cookies is to deliver a user-friendly feature that saves you time. The cookie informs the server that you have revisited a specific page. For instance, when you personalise the Website’s pages or register with the Website, a cookie assists in recollecting your specific details during subsequent visits. This streamlines the process of recording your Personal Information, such as your billing address or site preferences. On your return to the same Website, the information you previously supplied can be retrieved, simplifying your utilisation of the Website’s customised features.
Cookies Usage Explanation
Our website employs various types of cookies to enhance your online experience. Below, we outline the categories of cookies we may use and their respective purposes:
**Essential Cookies**: These cookies are indispensable for the proper functioning of the website. They enable you to access secure areas, log in, and utilise e-billing services.
**Analytical/Performance Cookies**: These cookies help us assess the number of visitors and their navigation patterns on the website. By understanding how users interact with our site, we can enhance its functionality and user-friendliness.
**Functionality Cookies**: We employ functionality cookies to recognise you upon your return to the website. This allows us to personalise content for you, greet you by name, and remember your preferences, such as language or region choices.
**Targeting Cookies**: These cookies capture data about your website visits, including the pages you view and the links you follow. We employ this information to tailor our website content to your interests and for remarketing, as detailed below.
Should you wish to review or modify your cookie preferences, you can typically do so within your browser settings. Please be aware that third parties, such as advertising networks and external service providers like web traffic analysis services, may also employ cookies, over which we have no direct control.
Opting Out of Cookies
If you prefer not to receive cookies, you have the option to opt-out by adjusting your browser settings to decline them or by declining the cookie prompt when presented. However, please note that declining cookies may limit your access to certain portions of our services or hinder your ability to fully enjoy interactive features on the web pages you visit.
For comprehensive information regarding cookies, including instructions on how to disable them, we recommend visiting aboutcookies.org. This resource also provides guidance on deleting cookies from your computer.